"Forbes": Apple is always a surprise

"Forbes" article points out that Apple might make a lot of the things the industry accidents. It may announce a deal, Phil Schiller, chief marketing officer may be a series of new products, or may be with Jobs The new iPhone appear in public before, then he might say: "bang, I was the new iPhone, I speak the same voice with Jobs. Palm, subject to go die." Of course, those things are not likely to be occurred. Monday's Apple Worldwide Developers Conference in San Francisco posted a rather low-key expectations, whether it can be said that the next step will be to do so, would certainly have surprised the industry. Apple now want to have it so the outside world impression. Apple does not seem to be belonging to the computer industry, it is performing as an industry. The only question is: we now see the first screen of a few?

Because Apple may have brought to the industry next year, the largest accident and unrelated to the content, mainly with the time. At present, the industry is most concerned about the topic: the health status of Steve Jobs. According to plan he would accept the treatment for 6 months after 6 return before the end of Apple. Jobs in the brief appearance Monday in addition to Apple to prove that no promises can not be anything other than. If Jobs really be able to return ahead of schedule, then, Apple developers, customers and shareholders will be laughing non-compliance mouth together.

The same is true of IPhone. Certainly the new iPhone is about to launch a. Apple claims that in April it had sold 21 million iPhone. Then the only remaining question is: when will the next one iPhone? Many people will be expected to Apple released in the next week the new iPhone. a well-known investment bank Piper Jaffray analyst Gene Munster of the investors in the Monday report that he expects Apple will launch a high-end iPhone, the new iPhone will increase the camera and many other new features It will be the starting price of 199 U.S. dollars.

However, if the scheduled return of Steve Jobs, the Apple iPhone may be the new release date a few weeks time, so personally, such as Steve Jobs to release new products that paragraph. In any case, however, Munster, and many other analysts are that the new iPhone will be sold in July.

In fact, the majority of the meeting will likely focus on the new Apple OS X Snow Leopard operating system launched. Ever since Steve Jobs announced the product last year after Apple on this issue has been very low-key attitude. In addition to a number of new features , the Apple Software shall promise that the products will be faster than before and more stable. Apple plans to launch Microsoft's new operating system Windows 7 at the same time that Snow Leopard will be the market.

Apple will also spend a lot of time to talk about applications and the latest App Store Shopping Mall version of the smart phone software, iPhone OS. According to Apple, the consumers will be able to cut and paste the text in the iPhone, sending text messages and the use of other new features. However, to participate in the development of people to the General Assembly would also like to know more information, such as how to use new software to block sales of content, monthly service charges, as well as how to achieve the iPhone and iPod Touch with a third party, such as synchronization between the hardware.

Secondly there is the flat-panel Apple computer products. Apple to spend 278 million U.S. dollars last year, the acquisition of the famous chip designer PA Semi. It also recruited many familiar with the latest version of ARM processor designed for mobile technicians. Steve Jobs has said that Apple design their own chips iPod and iPhone. At that time, it can launch more powerful iPod and iPhone, such as the widescreen version of the iPod Touch.

Some people think that Apple will announce the launch of a TV product. In fact, venture capitalists Bill Gurley also revealed a similar message. It will be the iPod Touch running iPhone applications, and a new platform, and Apple can help to save are still struggling for set-top box business.

However, as usual, is that Apple never with time, and has nothing to do with the content. Apple can not launch Tablet PC in the next week or set-top boxes. Or that sentence, if it really launch those products, even though people are aware It is a matter of time before, but it still will be surprised of. Apple is the kind of effect you want.